On Friday, 4 August 2017, McDonald’s ® opened its doors in the energetic and always lively Smalland Pritchard streets in bustling downtown Johannesburg. The grand openings were an introductionof the newly styled and refurbished McDonald’s restaurants – with a McCafe® Gold counter as themuch talked about feature. Customers were welcomed by the iconic aroma of the world renownedmenu- featuring the all new Double Big Mac. They were also treated to live music and great prizes tocomplement the atmosphere, as they enjoyed their favourite McDonald’s ® meals.
The revamped restaurants, have been fitted with what McDonald’s® South Africa terms the Experience of the Future, boasting a wider menu range, including for the first time- freshly bakedmuffins, croissants, toasted sandwiches and chicken wraps, courtesy of the Gold Standard McCafe®.The Gold Standard McCafe® also boasts a premium and iconic Simonelli coffee machine, providing aworld class sensory experience- served by global standard trained barristers. This development,which forms part of the brand’s deliberate experience shift, opens up customers to an exclusivetaste profile with widespread quality product offers on the new menu.
“Johannesburg is a constantly evolving city and what better way to show off our commitment tobringing world class service then to show off with these two stores.” said Greg Solomon, ChiefExecutive Officer of McDonald’s SA.
The global brand continues to grow in South Africa, marking over 250 restaurants opened to date.McDonald’s South Africa makes these expansions with a commitment to investment in thecommunities in which the restaurants live, sharing little moments of lovin one city at a time.
Prepared by Offlimit Communications PR
On behalf of: McDonald’s South Africa
For more information contact:
Number: 011 325 5855 / 078 746 5210
About McDonald’s South Africa
McDonald’s opened its first restaurant in South Africa in November 1995. Today, they operate over 250restaurants in nine of South Africa’s provinces. McDonald’s is renowned for its training throughout the world.They have trained and employed over 10 000 South Africans at various levels, including franchisees, restaurant managers and crew. Currently more than 80% of all food served in McDonald’s restaurants is produced bylocal South African suppliers (according to their highest quality standards). The Muslim Judicial Council HalaalTrust approves all of the South African restaurants.